Architectural Rendering Services Every surface, every hour of light.

Exterior rendering shows the building as people will meet it: from the street, from across the park, from the upper floors of the building next door. We set each view at a real camera height and lens, so the proportions in the image match the proportions on site.

For exterior rendering for residential towers, we study the facade at several times of day before choosing the final light. Glass, stone and metal panels each respond differently, and the right hour is often the one that explains the design best.

We also produce aerial renderings for site context, which place the project within its blocks, streets and open spaces. These are often the first image in an approvals package or an investor presentation.

Interior rendering is where materials, furniture and daylight carry the design. We model joinery, fixtures and finishes from your drawings and schedules, then light each room the way its windows and fittings will.

Interior rendering for amenity spaces needs particular care, because lobbies, lounges, fitness rooms and roof terraces are often what a building is sold on. We stage these spaces with furniture and objects that suit the people who will use them, without crowding the architecture.

Not every image is for marketing. Design development renderings help a team test massing, compare facade options and check how a material reads at full scale, while there is still time to change it. We keep these views quick and clear, and we update them as the model develops.

When the design is settled, the same model carries through to final images. Photorealistic rendering at this stage means accurate materials, considered composition and lighting that holds up when an image is printed large.

We also prepare renderings for design competitions, where a small set of images has to explain a concept clearly to a jury that is reviewing many entries.

Architects use 3D architectural rendering to make decisions and to explain them: to a client, a planning authority or a public review. A clear image settles questions that drawings leave open, and it does so before those questions become expensive on site.

Developers use architectural rendering services to raise finance, secure approvals and start sales. The images that persuade an investor are often the same images that open a marketing campaign, so we plan views with every later use in mind.

For both, architectural visualization is a way to share one picture of the project across a team, so the architect, the developer and the marketing team are looking at the same building.

Each project follows the same stages, so you always know what comes next and what we need from you.

1. 01

   Brief

   You send drawings, a model, a finish schedule and any references. We agree the views, the purpose of each image and the review stages.

2. 02

   Model

   We build or refine the 3D model, adding the detail that photorealistic images need, from window mullions to landscape.

3. 03

   Draft views

   We share draft views with camera angles, massing and early lighting, so you can confirm the composition before detailed work begins.

4. 04

   Revisions

   You comment on materials, light and content. We work through the agreed revision rounds and keep a record of every change.

5. 05

   Final images

   We deliver final images at the resolutions you need for print, screens and presentations.

Vertex Visual is based in New York. We prepare renderings for Landmarks hearings, community board presentations and condo sales across the five boroughs.